Insured against non-payment with Coface for 15 years. This SME—now an international ETI, has also chosen our solutions to recover its non-guaranteed receivables both in France and globally.
A large volume of unpaid debts to be collected abroad
As part of its operations, JJA faced a high volume of unpaid invoices and incomplete internal debt collection. The strong results achieved in recovering its trade credit-insured receivables motivated the company to also entrust Coface with collecting its non-guaranteed receivables. Coface’s extensive international network allows it to secure payments in over 190 countries.
The Group, which was starting from scratch in this area, was looking to streamline its debt collection efforts, particularly with regard to the specific features of international legislation. JJA called on Coface's experts to rationalise its accounts receivable, structure its procedures for reminders and invoicing, and implement a genuine strategy for managing the risk of non-payment.
"Coface provides us with a dedicated team to monitor debt cases, extensive global coverage and local legal experts to deal with the specificities of debt collection abroad.For any company developing its business overseas, it is very important to be supported by experts based in the country involved, particularly from a legislative and legal point of view"
Farah Anezot - Credit Manager - JJA
Success rate, global network, local legal experts: why JJA calls on Coface's debt collection solutions. Watch the video of Farah Anezot, Credit Manager at JJA.
Trade credit insurance to control the risk of non-payment over the long term
The partnership between Coface and JJA began in 2010 with the introduction of trade credit insurance to safeguard against non-payment risks. The goal was to support JJA’s growth, which has since accelerated significantly, making it a billion-dollar company. Initially, JJA insured only its exports, but later expanded Coface’s solutions to its domestic market, ensuring comprehensive coverage across its entire business portfolio.
"We've been working with Coface for over ten years.First on the export part and, since 2021, our entire portfolio has been insured by Coface.Because of the very good debt collection rate we've achieved for our guaranteed accounts, we've decided to outsource our non-guaranteed cases to Coface's debt collection services!"
- Farah Anezot - Credit Manager - JJA
JJA, from family SME to international group
Founded in 1976, JJA specialises in interior and exterior decoration, well-known for its main brands: Atmosphera, Hespéride, 5Five, Secret de Gourmet... and more recently Stof, a company dedicated to decorative textiles and furnishings.
This family business, which pioneered partnerships with China back in 1979, is now a medium-sized company with two overseas subsidiaries (China and India). The Group, which employs over 2,000 people, is developing its operations in more than fifty countries, mainly in Europe and OECD countries, but also in Asia (Hong Kong) and South America (Peru).
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